|
It began in early '70s New York City when The Soul Artists of Zoo York sprang to life from Manhattan's Riverside Park and built a thriving scene with aerosol, skateboards, block rockin' beats. By the dawn of the '80s, the term Zoo York had come to firmly symbolize NYC's underground sect of artists, b-boys, skateboarders, punks, and their various creative off-shoots.
In 1993, OG skateboarders Rodney Smith, Eli Morgan Gessner, and Adam Schatz teamed up to found the East Coast's first true skateboarding-inspired lifestyle brand - Zoo York. Today, Zoo York is a highly evolved, globally recognized brand with unbreakable East Coast attitude and dialect. The company continues to be backed strongly by the Zoo Crew which includes original NYC graffiti artists, designers, musicians, new and old school skateboarders, and some of the biggest names in the surf, snow, BMX, and motocross communities. Fourteen years strong and counting. |
