We are BEYOND stoked to welcome an insanely cool new brand to Attitude HQ, the cutting edge LA Gods of fashion, 24hrs. Created for the future badasses of the 22nd-century, it’s a trend setting neon world for art-rave kids & badass witches who believe in black. We’ve had our eye on this hot new brand for a minute now and we’re absolutely thrilled to have got our little mitts on a few key pieces from their A/W’14 collection – bright, bold and taking zero prisoners, their ready to wear collection wouldn’t look out of place on the fashion-forward streets of Tokyo or an underground Hollywood party. Combining cut-out 2 pieces, insane leggings, tank tops and even leather jackets – 24hrs are setting trends worldwide with their cyber candy and nu-goth vibes, we expect these pieces to fly out quicker than a free flight to the moon. We’ve picked three of our faves from the collection to give you a little intro to this trash-couture brand & the wild inspiration behind their pieces.
The “Life On Mars” crop tee is a sure fire must have, the on-trend glitter combined with an old school fuzzy material means this is a total 90’s inspired love-in. Crops have been a staple for this past year and they’re set to stay for winter, the little cap sleeves means you can team it with a leather jacket and high waisted jeans to combat the cold. Channel those alien vibes and shine bright with this green + gold combo.
Reach a new level of bold with the “Vending Machine” leggings, we’re not only craving the junk food yumminess but the neon wildness is making our hearts flutter a little faster. A true nod to the Japanese street culture and with a high waisted thick elastic waistband, they’re flattering yet a complete head turner. We’re loving them teamed with white platforms or black boots for a more understated look…if you can be understated rocking leggings that are an all-over print junk food paradise?
A must-have winter staple, the “Lovesick Sparkle Magic” jacket will bring an injection of much needed glam into your fall wardrobe, faux leather adorned with a glittery backprint and side panels and matte-look sleeves, it’s the perfect addition to doll up a casual fall look or as the final touch to a Christmas party outfit! (Did we really just talk about Christmas..? Oh jeez) 24hrs have nailed it with this piece…we love sparkles! And sparkles + leather…well, they go better together. Shine on sisters!