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Please note this item cannot be returned due to hygiene reasons
100ml
Transform your hair with Directions Cherry Red Semi-Permanent Hair Dye, a rich, jewel-toned shade that combines deep red and purple hues to create a luxurious, velvety cherry finish. Perfect for achieving a bold, vibrant alternative hair colour, Cherry Red delivers an indulgent pop of colour with beautiful depth and intensity. For the most vivid and true-to-pot results, application to pre-lightened hair is recommended, with the displayed pot colour representing the result on a level 10 blonde base.
Formulated with a conditioning formula, Directions Cherry Red helps leave hair feeling soft, silky and nourished while delivering maximum shine. Each 100ml pot provides semi-permanent colour, making it ideal for refreshing your look, experimenting with vibrant shades or creating your own unique colour combinations. All Directions hair dyes are 100% vegan-friendly and cruelty-free, and their inter-mixable formulas allow you to blend different shades to create a personalised colour. Whether you're embracing a deep cherry red or experimenting with alternative hair colours, Directions Cherry Red is a gorgeous choice for a head-turning finish.
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