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Please note this item cannot be returned due to hygiene reasons
100ml
Directions Violet Semi-Permanent Hair Dye 100ml is the perfect choice for anyone looking to create a bold, vibrant purple look with striking red undertones.
This rich, intense shade is ideal for expressing your individuality, whether you're going for an all-over colour, bold highlights or a creative custom blend. As part of the Directions range, Violet can be mixed with other Directions shades to create your own unique hair colour. For the brightest and most vibrant results, apply Directions Violet to pre-lightened or bleached hair. The shade shown on the pot represents the expected result on level 10 blonde hair, allowing the colour to appear at its most vivid and true to tone. Results on darker hair may vary depending on the starting hair colour. More than just vibrant colour, Directions Violet features a nourishing conditioning formula that leaves hair feeling soft, silky and healthy after every application.
The gentle semi-permanent formula gradually fades over time, making it easy to refresh your colour or experiment with new shades whenever inspiration strikes. Each 100ml pot provides generous coverage and is suitable for multiple applications depending on hair length. Directions Violet is also 100% vegan-friendly and cruelty-free, making it a fantastic choice for those seeking ethical hair colour without compromising on performance. Create vivid, imaginative hair colour with Directions Violet Semi-Permanent Hair Dye and enjoy long-lasting, conditioning colour that stands out from the crowd
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